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Event Details
ArtSpan presents:
the 2011 Artist Professional Development Series
Wednesday, March 16th, 5:30-7pm
SOMArts Cultural Center
934 Brannan St, 94103
"Crafting Your Message"
Successfully Market Your Art By Telling Your Story
You are what makes your art unique. It’s more than just the way you hold the paintbrush or process your negatives, it’s the story behind what you do and why you do it.
Where do you see your art fitting into the marketplace? What passions do you have that influence the experience a buyer has? What story can you tell to engage your clients and keep them coming back?
These are the questions behind a compelling marketing strategy. Finding your unique story and telling it not only makes you more memorable, it makes people want to share it. Who doesn’t want that?
In this workshop we’ll focus on finding your story and your niche and then look at how you can use it to craft a marketing message.
Genevieve Robertson is a photographer, writer and thinker. After many years in the restaurant publicity business she decided to take the road less traveled. Now she helps clients with creative and art-based business tell their own stories and embrace their uniqueness. She gives them an edge by showing them how to use social media and strategic marketing to their advantage. It is Genevieve's belief that with dedication and creative thinking any artist can make a viable business from their talent.
ArtSpan produces monthly workshops and discussions to aid artists with the professional side of their art practice. Through these community events ArtSpan creates a platform for artists to thrive, fostering a Bay Area that values the arts.
All events are held at SOMArts Cultural Center, 934 Brannan St, 94103, unless otherwise noted.
Workshops are free for all SF Open Studios Artists and Members, and SOMArts Artists. General Public $10 suggested donation. Payment for unattended workshop can be used for future workshops. No One Turned Away for Lack of Funds.
ArtSpan participates in SOMArts’ Affordable Space Program, which provides below-market rental space, production and publicity assistance to arts and cultural organizations. For more information visit http://www.somarts.org/rentals/.
When & Where
934 Brannan Street
San Francisco,
94103
Wednesday, March 16, 2011 from 5:30 PM to 7:00 PM (PT)
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Hosted By
ArtSpan
ArtSpan, a 501(c) (3) nonprofit organization, builds a community connecting the public to visual arts in San Francisco. Through SF Open Studios, youth and adult education, and art-centric events, ArtSpan creates a platform for artists to thrive, fostering a Bay Area community that values the arts. Contact info@artspan.org or (415)861-9838 for more information.
